Educating the Public


The Adoption Institute, in partnership with the Dave Thomas Foundation for Adoption, is conducting its second survey on adoption attitudes, which will be published in 2002. The new study, along with our 1997 survey, will be used to create a public education campaign aimed at ending negative stereotypes about adoption and helping waiting children find adoptive parents. The campaign will provide an accurate picture of the rewards, as well as the challenges, of adoption.

Public education is essential to end negative stereotypes and misinformation about adoption, as the Adoption Institute's 1997 Benchmark Adoption Survey makes clear. This landmark survey-the first public opinion research on American perceptions of adoption-revealed that six in ten Americans had personal experience with adoption. The survey found that people who understand adoption from family and friends have a more favorable view than those whose only source of information is the mass media.

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